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Author Archives: Siobhan Aspinall
Why (and how) Your Charity Should Set a Dollar Goal for Gifts in Wills
First, the elephant in the room: How can we consider setting goals on bequests when we don’t know when they’ll come in!? Well, I’m starting with the assumption that you do receive bequest revenue (donations from wills) AND that you … Continue reading
3 Steps to Starting a Bequest Program at Your Charity
You’ve likely heard about the mega-transition of wealth from the Baby Boomers to younger generations. Making sure your charity is comfortable in promoting and talking about gifts in wills is key to developing this kind of revenue. Remember that 30% … Continue reading
Posted in Planned giving
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Building Trust with Your Funders: Bold Conversations
Building trust is THE relationship priority and the global pandemic has created some new opportunities for important conversations with donors. Put up your hand if you’ve noticed an increased commitment from funders to give either more dollars, unrestricted dollars, or … Continue reading
Posted in Major gifts, Uncategorized
Tagged equity, fundraising, inclusion, nonprofit, philanthropy
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Why is the Nonprofit Sector Allergic to Flex Time?
With my recruiter and fundraiser hats on I can see this issue from both sides, and it burns my toast! I talk to charities every day complaining that they can’t find or keep good fundraisers, but who … Continue reading
Posted in Uncategorized
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Boss Quiz: Are You a Talent Manager or a Talent Muncher?
Find out if you are a Talent Manager, a Talent Muncher, or something in between with this nearly scientific quiz. Write down your answers and compare to the key below! You have an open door policy for your team… Always … Continue reading
Posted in Career, Uncategorized
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Top 3 Interview Blunders That Could Cost You the Job
What’s going on out there? I sit in on tonnes of job interviews, and get feedback on many more from friends and colleagues. These blunders are happening more often, but are so easy to fix. Don’t be the earnest applicant … Continue reading
Posted in Career, Uncategorized
Tagged Career, charity, fundraising, interviews, jobs, nonprofit
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How To Engage Younger Donors
Our donors are all getting older! How do we engage the next generation of philanthropists before it all goes sideways?! I hear this panicked question a LOT. And I usually give some unexpected advice: don’t bother! Yes, that’s a bit … Continue reading
Posted in Uncategorized
Tagged charity, donors, fundraising, giving, nonprofit, philanthropy, prospect, strategy, younger generation
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3 MORE Things Your Org Needs to Succeed at Fundraising
Ready for more after reading part one? I thought so! Here are 3 MORE top-down approaches to improving your charity’s fundraising efforts. Like my first list, you’ll notice that these do not directly involve the fundraising team. Here we go. … Continue reading
3 Things Your Org Needs to Succeed at Fundraising (spoiler: none of them involve fundraisers)
Hi there! Ever wonder what more you can do or say when your organization is looking for more fundraising revenue? The majority of established mid- to large-size charities look to major gifts from individuals to secure sustainable funding, and donor … Continue reading
Tracking Donor Relationships: Your Cheat Sheet for Raiser’s Edge
Some relationship fundraisers dread using their customer relationship management system (CRM). Too complicated – too fussy – too many tabs – too many other things to do instead! Raiser’s Edge is a great example of a very common … Continue reading
Posted in Uncategorized
Tagged CRM, fundraising, fundraising courses, Moves management, Raiser's Edge
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"F" is for Fundraising 